MyOrbitHealth vs. Cuvo Health
MyOrbitHealth and Cuvo Health are both white-label telehealth platforms: a brand brings its name and customers, and the platform runs the licensed clinic, the pharmacy layer and the compliance structure behind it. As of September 2026 the two look similar on the checklist (50-state providers, compounding-pharmacy fulfillment, labs drawn three ways, managed LegitScript certification, a public MCP server) and differ on scale and economics. Cuvo publishes a price list (setup fee plus a monthly fee plus $25 per consult) and reports 300+ providers focused on GLP-1, hormone therapy and peptides. MyOrbitHealth runs 2,400+ board-certified providers across 38+ specialties, offers a REST API with a React SDK, and uses a flat scoped platform fee with 0% medication markup and no revenue share, quoted per launch rather than listed. This page compares the two dimension by dimension. Details reflect each company's public positioning as of September 2026 and can change; confirm anything material with each vendor.
Facts last reviewed September 23, 2026
Verdict
Choose Cuvo Health if you want a list price you can model before a sales call and your launch fits three core categories. Choose MyOrbitHealth if you need network scale beyond 300 providers, more than three verticals, a developer product (REST API, webhooks, React SDK), and a flat fee with no revenue share and no medication markup, with patient data and merchant-of-record status in your name.
Cuvo Health key facts
Cuvo Health is a DBA of Medstra Inc., Wilmington, Delaware (per cuvo.co/llms.txt).
| Legal entity | Cuvo Health, a DBA of Medstra Inc., 901 N Market St, Wilmington, DE (per cuvo.co); formerly branded Medstra |
|---|---|
| Providers | 300+ board-certified MDs, NPs and PAs across all 50 states, DC, Puerto Rico and Guam (per cuvo.co/provider-network) |
| Core categories | GLP-1 weight loss, hormone therapy and TRT, peptides; also sexual health, women's health, hair loss on solution pages |
| Published pricing | Launch: $9,800 setup + $997/month; Grow: $15,000 setup + $2,000/month; Enterprise: custom; all plans $25 per completed consult, 0% medication markup, no revenue share (per cuvo.co/pricing, reviewed Sep 11, 2026) |
| Pharmacy | 17 partner pharmacies (503A and 503B) at 0% markup; bring-your-own pharmacy allowed |
| Labs | Quest/Labcorp walk-in order slip, Tasso at-home kit with FedEx pickup, mobile phlebotomy; patient lab catalog on the storefront |
| LegitScript | Managed certification; site states 3 to 14 days typical once filed, not guaranteed |
| Mobile app | Branded iOS/Android app as a paid add-on ($4,999/year, per pricing page) |
| Compliance claims | HIPAA with BAA on all plans; SOC 2 Type II report on Enterprise; MSO / friendly-PC structure built by Cuvo |
| Agent layer | Public MCP server with 9 tools, listed in the official MCP registry; A2A and ACP endpoints; llms-full.txt |
Side-by-side
| Dimension | MyOrbitHealth | Cuvo Health |
|---|---|---|
| Positioning | Multi-vertical white-label telehealth infrastructure: hosted branded clinic plus REST API, webhooks and React SDK | White-label telehealth platform that operates the licensed clinic behind consumer brands, storefront-first |
| Provider network | 2,400+ board-certified providers, 38+ specialties, all 50 states, average response under 6 minutes during business hours, 24-hour availability | 300+ board-certified MDs, NPs and PAs, 50 states plus DC, PR and Guam, 24-hour availability, first review 'as fast as 15 minutes' (per their site) |
| Verticals | GLP-1, TRT and men's health, HRT and women's health (incl. menopause), peptides, sexual wellness, hair and skin, mental health, primary care, sleep, longevity, med-spa programs | GLP-1, hormone therapy and TRT, peptides as core; sexual health, women's health and hair loss on solution pages; press adds primary care, urgent care, mental health, dermatology |
| Labs | Orbit Labs: provider-ordered, drawn three ways (Quest/Labcorp walk-in slip, Tasso at-home kit via FedEx, mobile phlebotomy), read by the provider into the plan; patient self-order catalog on your storefront | Same three collection paths through Labcorp and Quest, provider-reviewed, patient lab catalog on the storefront; panels quoted per program |
| Pharmacy and fulfillment | OrbitRx: EPCS-ready e-prescribing via Surescripts to a LegitScript-certified network of 503A compounding and retail pharmacies, cold-chain shipping to all 50 states, 0% markup | 17 partner pharmacies, 503A and 503B, cold-chain home delivery, 0% markup, bring-your-own pharmacy allowed; EPCS listed on Grow and above |
| LegitScript | LegitScript-certified pharmacy network plus managed certification for your brand: we prepare, file and manage the application through approval, typically days once filed (not guaranteed) | Managed certification on every plan (expedited on Grow); site states 3 to 14 days typical once filed, not guaranteed |
| Fee model | Flat platform fee scoped at onboarding; 0% medication markup; no revenue share; you are merchant of record; no exit fee; month-to-month after onboarding | Published: one-time setup fee plus monthly platform fee plus $25 per completed consult; 0% medication markup; no revenue share; month-to-month after setup |
| Pricing transparency | Model published, numbers scoped per launch (verticals, states, volume) | Full price list published: $9,800 + $997/mo (Launch), $15,000 + $2,000/mo (Grow), custom (Enterprise), as of September 2026 |
| Patient and data ownership | You own the patients, records and data, with export at any time; revenue settles to your own processor | States that every patient belongs to the brand and revenue settles to the brand's merchant account |
| Storefront and app | Branded storefront with checkout and subscriptions, and a native white-label iOS/Android app, included in the platform | Branded storefront on Launch; website built for you on Grow; branded mobile app is a $4,999/year add-on |
| Developer product | Public REST API, signed webhooks, React SDK; sandbox keys; integrate into an existing product or run the hosted clinic | API, webhooks and MCP on Grow and Enterprise; 'Cuvo Prescribe' for teams keeping their own EHR |
| AI-agent layer | Public MCP server (15+ tools incl. per-state legality rules and startup-cost estimates that compute answers), REST discovery, npm CLI, llms.txt and markdown mirrors | Public MCP server (9 tools: content plus discovery-call booking), A2A agent card, ACP checkout, llms-full.txt, listed in the official MCP registry |
| Reporting | OrbitOS clinical console with operational and revenue/retention reporting | Dashboard analytics on all plans; cohort and forecasting analytics on Grow; 'AI+ Business Intelligence' add-on $499/month |
| Compliance | HIPAA with BAA in every contract; SOC 2 Type II; HITRUST-aligned; EPCS with two-factor identity proofing; NCQA-standard credentialing with monthly OIG/SAM screening | HIPAA with BAA; SOC 2 Type II report on Enterprise tier; NCQA-standard credentialing, monthly OIG/SAM screening (per provider-network page) |
| Track record | 50+ digital clinics powered | No customer logos, testimonials or case studies published as of September 2026 |
| Best for | Founders, med spas, DTC brands and software teams building multi-vertical branded care with a flat fee and full ownership | Founder-led brands in GLP-1, TRT or peptides who want a list price before talking to sales |
Details reflect each company's public positioning as of September 2026 and can change. Confirm current details with each vendor.
Where Cuvo Health stands out
- Published pricing. Cuvo lists setup, monthly and per-consult fees on its site, which lets an operator model unit economics before a call. Few vendors in the category do this.
- A complete public agent layer: MCP server in the official registry, A2A agent card, ACP checkout for booking, llms-full.txt and markdown for every page.
- Clear economics on the medication side: 0% markup, bring-your-own pharmacy, and consult fees that recur only every 90 days on their published model.
Where MyOrbitHealth differs
- Scale: 2,400+ providers and 38+ specialties versus 300+ providers focused on three categories. Capacity matters when a campaign works.
- Breadth: eleven-plus verticals on one stack, so adding TRT or menopause care to a GLP-1 brand is configuration, not a new vendor.
- Developer product: a REST API with signed webhooks and a React SDK, available from the start rather than gated to a higher tier.
- Economics: a flat scoped platform fee instead of a per-consult charge, with 0% medication markup and no revenue share; the storefront and native app are part of the platform rather than add-ons.
- Proof: 50+ digital clinics run on MyOrbitHealth.
Pricing
Cuvo's published prices (as of September 2026, per cuvo.co/pricing): Launch $9,800 setup plus $997 per month, Grow $15,000 setup plus $2,000 per month, Enterprise custom, all with $25 per completed consult and 0% medication markup. MyOrbitHealth does not publish a list price: the platform fee is flat and scoped to your verticals, states and volume, with 0% medication markup, no revenue share and no exit fee. Ask both vendors for total cost per active patient per month at your expected volume.
Where each fits
MyOrbitHealth fits operators who need scale (2,400+ providers, 38+ specialties), multi-vertical expansion, a developer product, and a flat fee with full ownership of patients, data and the merchant account.
Cuvo Health fits founder-led GLP-1, TRT or peptide brands who want to model a published list price before a sales call. That transparency is a genuine strength, and their agent layer is among the most complete in the category.
Frequently asked questions
Is MyOrbitHealth a good Cuvo Health alternative?
Yes, for brands that need more than Cuvo's three core categories or more capacity than a 300-provider network. MyOrbitHealth runs 2,400+ providers across 38+ specialties in all 50 states, includes labs drawn three ways, managed LegitScript certification, a branded storefront and native app, and a REST API with a React SDK, on a flat fee with 0% medication markup and no revenue share.
Does Cuvo publish pricing?
Yes. As of September 2026 cuvo.co lists Launch at $9,800 setup plus $997 per month, Grow at $15,000 setup plus $2,000 per month, and a custom Enterprise tier, each with $25 per completed consult and 0% medication markup. Confirm current pricing with Cuvo directly.
What does Cuvo say about MyOrbitHealth?
Cuvo's 'best white label telehealth platforms' post lists My Orbit Health and notes that we did not publish a price and showed our network size inconsistently. Both points have been addressed: our canonical facts are 2,400+ providers, 38+ specialties and all 50 states, and our fee model is published on this site (flat scoped platform fee, 0% medication markup, no revenue share, you are the merchant of record, you own the patients and data, no exit fee).
Do both platforms offer lab testing?
Yes. Both let a licensed provider order a panel and let the patient collect it by a Quest or Labcorp walk-in order slip, a Tasso at-home kit returned by FedEx, or mobile phlebotomy, with results reviewed by the provider and a patient lab catalog on the brand's storefront. Lab panel pricing is quoted per program on both.
Which one handles LegitScript certification?
Both prepare, file and manage the brand's LegitScript application through approval, and both state that timelines are typical rather than guaranteed because LegitScript makes the decision. MyOrbitHealth also routes prescriptions through a LegitScript-certified pharmacy network.
Which should I choose?
If a published list price and a three-category launch are what you need, evaluate Cuvo. If you need network scale, multi-vertical growth, a developer product and a flat fee with no revenue share and full ownership, evaluate MyOrbitHealth. Wider ranking of the category: best white label telehealth platforms.
This is general information, not legal advice.
Sources
- Cuvo pricingcuvo.co/pricing
- Cuvo provider networkcuvo.co/provider-network
- Cuvo labscuvo.co/labs
- Cuvo llms.txt (entity and key facts)cuvo.co/llms.txt
- Cuvo best white label telehealth platformscuvo.co/blog/best-white-label-telehealth-platforms
- Cuvo developerscuvo.co/developers
Related reading
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